In early January, the American Vapor Manufacturers Association announced that AVM co-founder and president Amanda Wheeler had stepped down from her position with the trade organization to accept a government affairs position at Philip Morris International, which is now entering the U.S. market. Wheeler will continue to advise AVM, which she and Cloud 9 Vapor Shop owner Char Owen founded together in 2020.
Following Wheeler’s departure, Owen has moved from vice president to president of the trade group, and Allison Boughner will take over the VP chair. Boughner is the marketing and communications director for South Carolina e-liquid manufacturer and vape shop chain Ecig Charleston, and also holds positions in other regional and national industry advocacy groups.
Gregory Conley, who also serves as president of the American Vaping Association, joined AVM last summer as director of legislative and external affairs.