#VapesGiving: Funding the Future of Vaping

    Vapers should ask vendors to participate while their donations can be doubled


    E-liquid manufacturers and other vaping businesses can help themselves and the entire industry by taking part in the first annual #VapesGiving fundraising event.

    Next year will be full of legal and regulatory challenges at national, state, and local levels. In addition to fighting flavor bans and Tobacco21, each state organization needs an effective, experienced lobbyist in its state capitol.

    #VapesGiving offers a great chance for stakeholders to show their commitment to helping the industry survive and prosper. As vape shops realize how crucial advocacy will be to protecting their futures, many are choosing to stock products by manufacturers that support the legal and regulatory battles ahead.

    #VapesGiving is raising money that will be distributed to 20 national and state advocacy organizations, including CASAA and the American Vaping Association (AVA). The event ends Tuesday, Dec. 19.

    The AVA is hosting #VapesGiving, and e-liquid manufacturer Naked100 has agreed to match all contributions up to $190,000. That means that right now, any business’s investment in protecting the future of vaping is doubled.

    While #VapesGiving is aimed at challenging vape businesses to fund advocacy, consumers can also contribute. Many have already. You can check out a list of those who have donated, and please consider buying products from the companies that proudly support the future of vaping.

    Update: #VapesGiving is over. Vapers and vaping businesses donated more than $140,000 — and e-liquid manufacturer Naked100 has agreed to donate the entire $190,000 it had offered as matching funds. The money will go to 20 deserving advocacy groups, to fight for our rights to vape and to sell vaping products.

    Jim McDonald
    Smokers created vaping without any help from the tobacco industry or anti-smoking crusaders, and vapers have the right to keep innovating to help themselves. My goal is to provide clear, honest information about the challenges vaping faces from lawmakers, regulators, and brokers of disinformation. I recently joined the CASAA board, but my opinions aren’t necessarily CASAA’s, and vice versa. You can find me on Twitter @whycherrywhy