XTRIME is a tobaccofree nicotine pouch brand owned and produced by NGP Empire, a Denmark-based manufacturer rooted in Scandinavian nicotine expertise. Operating as an internal label within NGP’s portfolio (which includes brands like Pablo, Killa, and LIPS), XTRIME is not a standalone company. Instead, it benefits from NGP’s vertically integrated corporate structure—spanning R&D, manufacturing, quality assurance, regulatory compliance, and packaging—all handled in-house in European facilities (including Denmark and Lithuania).
NGP Empire distributes XTRIME globally through a network of wholesale partners and online retailers. The brand’s positioning targets experienced users by offering high nicotine strengths (up to 30 mg/g) in slim, discreet formats. XTRIME exemplifies NGP’s strategic branding: using distinct labels to cater to specific consumer segments without forming separate legal entities, while relying on a centralized production and export infrastructure.
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